22nd November 2024
Silverlake Becomes Title Sponsor of Exciting New DS3 Cup Series
We are thrilled to announce Silverlake’s title sponsorship of the new and exhilarating DS3 Cup series, launched by the British Racing and Sports Car Club (BRSCC). This exciting partnership sees us lend our name to a brand-new championship that promises high-octane action and intense competition.

22nd November 2024
Silverlake Becomes Title Sponsor of Exciting New DS3 Cup Series
The Silverlake DS3 Cup will debut in 2024, featuring the Citroën DS3 model in its turbocharged 1.6-litre form. This compact hatchback, beloved for its agility and performance, has been specially prepared for racing and is set to deliver an incredible spectacle for fans and participants alike.
Organised under the expert guidance of the BRSCC, one of the UK’s most respected motorsport organisations, the DS3 Cup has been crafted to offer drivers an accessible and cost-effective entry point into competitive racing. With affordability at its core, the championship aims to attract fresh talent, creating a thrilling mix of seasoned racers and enthusiastic newcomers.
Allen Prebble, Silverlake:
“Silverlake is proud to support the BRSCC in their new venture in the DS3 Cup, to provide another cost-effective sprint racing option for competitors next season. Alongside our continued support and involvement with the C1 Endurance Series for 2025, collectively this shows that Silverlake and the BRSCC are aligned in providing a superb low-cost pathway to get new drivers into motorsport, and it’s a natural fit for us to be involved on all fronts.”
Paul McErlean, BRSCC:
“I’m delighted that Silverlake has chosen to support the new DS3 Cup alongside the Club for 2025 and beyond. This exciting new project is a big step forward, and having Allen and his team on board from the very start is a strong statement of intent. We’re looking forward to seeing the DS3 Cup grow into another successful BRSCC series, and Silverlake’s involvement will play a key role in making that happen.”
Silverlake’s involvement aligns perfectly with our commitment to sustainable motoring and motorsport. As a leading provider of vehicle recycling and green car parts, we are passionate about reducing waste and promoting the circular economy. Supporting grassroots motorsport, where innovation and sustainable practices can flourish, is a natural extension of our values.
The Silverlake DS3 Cup will race at some of the UK’s premier circuits, providing a fantastic platform for drivers to showcase their skills. The series is expected to deliver close and competitive racing, ensuring that fans are kept on the edge of their seats throughout the season.
We’re incredibly proud to support this exciting new venture and can’t wait to see the series come to life. Motorsport is not only a thrilling pursuit but also a space where community and sustainability can thrive. By partnering with the BRSCC for the DS3 Cup, we aim to contribute to the growth of grassroots racing while reinforcing our commitment to environmentally responsible motoring.
Stay tuned for more updates on the Silverlake DS3 Cup as we gear up for what promises to be an unforgettable season of racing!